Logo development and program design for Los Angeles Baroque
Los Angeles Baroque (LAB) is LA's only community baroque orchestra. Founded by Lindsey Strand-Polyak and Alexa Haynes-Pilon in 2016, LAB gives musicians from across Los Angeles regular opportunities to explore repertoire, learn Baroque playing style and perform together.
The design work for LAB involved refining and improving on their existing logo, and providing some branding advice for the group's future development. There are two versions of the logo: one with just the initials, and another with the group's full name. These two versions are now being used on letterheads, concert programmes, the group's website and on social media.
"As a newly-formed organisation we already had an idea of how we wanted our branding to look - Georgia was able to work with this and improve our logo, providing branding advice and giving us all the tools we need to move forward with this exciting new venture. Georgia is highly creative and responsive and I would thoroughly recommend her as an excellent designer and marketer."
Zen Edwards, Joint Managing Director,
Los Angeles Baroque